#SmileStrong Colgate Campaign (2022)
To uplift everyone during the aftermath of pandemic, our team aimed to discover genuine people whose positivity is so inspiring. This film tells the story of Marlon Fuentes, a Grab driver who has Tourette Syndrome, and how he manages to keep a positive outlook despite the difficulties posed by his condition.
Role:
Art Director
Link:
https://www.thedrum.com/news/2022/01/14/filipino-ride-share-driver-with-tourette-s-syndrome-stars-colgate-s-equality
https://www.campaignasia.com/video/colgate-palmolive-brings-smile-campaign-to-philippines/475151
https://marketingmagazine.com.my/wpp-agency-red-fuse-launches-new-film-for-colgate-philippines-demonstrating-real-courage-in-a-smile/
https://marketech-apac.com/colgate-phs-latest-smilestrong-campaign-a-call-to-take-action-no-matter-the-challenge/
https://www.adobomagazine.com/campaign-spotlight/campaign-spotlight-wpp-agency-red-fuse-launches-new-film-for-colgate-philippines-demonstrating-real-courage-in-a-smile/
https://es.adforum.com/talent/82258777-mawie-borja/feed
